There we find keywords and phrases in the form of questions and frustrations. Deconstructing long-tail keyword phrase opens a window into consumers’ preferences, needs, and problems. The next step is to write relevant content that captures attention and engenders engagement. An interested engaged consumer is a lot more likely to purchase your products or services. An interested engaged customer is more likely to share engaging content and product satisfaction on social media channels. More traffic to your site. More gold in store.
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